Shifting “Upselling” to “Upping-Results” I have taught my sales training course to thousands of plastic surgery and medical aesthetic practices across the country both onsite and virtually. Time and time again, one of the biggest areas of missed opportunity for revenue is the failure to develop long-term treatment plans for clients. Treatment plans help […]
There is an analogy about marketing sometimes being like throwing spaghetti against the wall to see what sticks. We don’t want you to be throwing your money away on things that are not working. That’s why it’s really critical to understand what marketing spend yields the highest ROI, and then come up with a strategic […]
As the number of new medical aesthetic offices is steadily increasing, it is essential that you build and sustain an effective marketing program. The goal of this program is simple and two-fold: 1. Attract new patients and 2. Retain current patients. To achieve this goal, you first need to establish your presence in the market. […]
Mastering Metrics: Transform Your Medical Practice with Data-Driven Insights. Learn how analyzing critical KPIs can drive efficiency and boost profitability.
Starting a medical aesthetic office requires considering market traits, population, competition, resources, and personal motivation for success.
Terri Ross reveals the key to success in medical aesthetics: benchmarking. Learn why it’s crucial and where to access valuable data
Maximize profitability in your medical office by understanding the crucial financial metrics. Terri’s expertise reveals the numbers that matter most.
Discover the winning formula for medical aesthetic success with Terri. Learn to excel in staff training, marketing, tech, and innovation.
Strengthen your sales program, boost patient satisfaction, and increase profitability with successful retail product integration.
