Marketing

Marketing Your Practice

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There is an analogy about marketing sometimes being like throwing spaghetti against the wall to see what sticks. We don’t want you to be throwing your money away on things that are not working. That’s why it’s really critical to understand what marketing spend yields the highest ROI, and then come up with a strategic … Marketing Your Practice

Building a Marketing Program

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As the number of new medical aesthetic offices is steadily increasing, it is essential that you build and sustain an effective marketing program. The goal of this program is simple and two-fold: 1. Attract new patients and 2. Retain current patients. To achieve this goal, you first need to establish your presence in the market. … Building a Marketing Program